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Press Release: 2005 Surfer Joe's Summer Long Board Classic' to be presented by Surfer Joe Industries' in Sunset Beach California, Saturday, July 23, 2005 at 6:30am on 9th Street.

Sunset Beach, California ' This event marks one of Sunset Beach's largest events for the year. With over 100 surfers involved competing for a grand prize of over $2,000. This one-day event brings people from all over Los Angeles and Orange County's beaches to watch and participate in such a memorable and entertaining occasion.

There are four categories the surfers register in, including Women's, Amateur, Masters (the over 40 category) and Professional division. In 2004 the Classic brought in over 80 surfers and this year they hope to see even more. Surfers come from Southern California, Northern California, San Diego and as far as Hawaii and Alaska. Last year's Pro winners 1st to 3rd place were Joey Hawkins, Josh Mohr and Mark Stewart. First place in the over 40 Masters was Steve Tate. In the Amateur division, 1st went to Tony Bell. Blythe Bejan took first in the Women's division last year. Just after the last heat of the day there will be a Bikini Contest approximately at 12pm. First place will take home a $250 cash prize. All girls are welcome providing tasteful attire is worn and there will be an open registration the day of the event.

Following the Classic there will be a Post Competition Awards ceremony at King Neptune's, located at 17115 Pacific Coast Hwy, Sunset Beach, CA 92647 to honor those who have placed in the morning's events. The grand prize of over $2,000 cash will be split between the first, second and third place winners in the Professional division. There will also be a raffle and tickets will be on sale during the competition in the morning as well as at King Neptunes before the drawing. These prizes will include items such as a Barry van der Meulen Surfboard, a Beach Cruiser Bicycle from La Habra Cyclery, Sunglasses from Black Flys, Hundreds of dollars in free dinners to all the local restaurants, and a Wetsuit from Coral Reef.

Many of sponsors from the surrounding cities are a big support. They donate gift certificates and merchandise to the raffle. Some of the sponsors include Barry van der Meulen, Black Flys, Captain Jack's, Coral Reef ' Islands Bamboo, Cornerstone R.A.S. ', Daimon Japanese Restaurant, Don Miller & Sons, Harbor House Caf' Harbour Surfboards, Harpoon Harry's, Hennessey's Tavern, Kanvas By Katin ' Katin Superstore, J. King Neptunes, La Habra Cyclery, Limericks ' Gondola Getaway ' Na Hoku, Mah' Morrey's Liquor, Mother's Tavern, PSI Plumbing, Rainbow Disposal, Riley's Pub & Grill, Sanborne & Sine, Shorehouse Caf' Simple Green, Sun Newspapers, Taco Surf, Tantalum, Terranova Electric, The Crab Pot, The Longboard Restaurant & Pub, Tsunami Restaurant, Turcs Bar, Wax Research, Well Springs, Wildy Construction, Woody's Diner and Yucatan Grill.

The 11th Annual Surfer Joe's Summer Long Board Classic' is produced by Surfer Joe Industries'. Surfer Joe is the Committee Chair and Chris van der Linden is the Event Coordinator. Together these two put the entire event together over the course of nine months. Their hard work and dedication is extraordinary. Tim Brillhart and Kristen Hollowaty are responsible for all of the artwork. Four months to a week prior to the event, help from generous volunteers come aboard, including Lauren Haag, Bridget O'Leary, Hugh, Matt, and Jan van der Linden. Bobby Black is part of the fantastic Judging staff, and Charlie Bonadiman who puts the bikini contest together is also on board.

Surfer Joe Industries' was established eleven years ago. Surfer Joe is resolute in his mission to make durable and lasting goods available to the surfer and to keep his focus on the individual. Rather than trying to jumpstart new trends, Surfer Joe has kept his work simple and straight forward and has never lost focus of this standard: "Providing quality that a surfer can count on is built on consistency and designed with simplicity." You will always recognize Surfer Joe's gear as being made to last and you won't find yourself buying into a new style or fad next year. "We're not about mass-marketing. This is about core and timeless designs for the core surfer," Surfer Joe explains. The idea being quality over quantity. Surfer Joe Industries' makes custom high end clothing and sells it in Long Beach, Tokyo, Wilmington NC, and at Kanvas by Katin in Sunset Beach.

For more information on Surfer Joe Industries' you can check out the website at or you may contact Surfer Joe Industries' by phone at 562-592-4200, by email at or by mail:

Surfer Joe Industries'
P.O. Box 1273
Sunset Beach, CA 90742

If you have any further questions please contact Surfer Joe at; 562-592-4200 or Carrie White at; 562.208.9610.